About Our CEO

Meet Jacqueline Boatwright-Daus
Founder of Juanderful Products
 

Jacqueline Boatwright-Daus is the visionary founder and CEO of Juanderful Products—a brand born out of love, loss, and a relentless commitment to healing. A mother, minister, entrepreneur, and nationally recognized child safety advocate, Jackie turned her personal pain into purpose after her 14-month-old son, Anthony DeJuan, suffered a tragic injury in daycare. As his full-time caregiver, she quickly discovered that many everyday hair and skincare products were filled with harmful chemicals—unsafe even for healthy skin, let alone for someone recovering from trauma.

So she created her own.

Blending herbal wisdom with modern care, Jackie formulated the first Juanderful Product in her own kitchen. What began as a solution for her son’s delicate scalp quickly became a trusted remedy for others facing hair loss, breakage, skin sensitivity, and scalp issues. The results were undeniable—and word spread fast.

Today, Juanderful Products is a trusted name in natural beauty, serving customers who want more than surface-level results. Our formulas are organic, cruelty-free, and free of sulfates, parabens, and toxic fillers—designed to nourish the body, not burden it.

“Every ingredient you place on your skin finds its way into your body—choose wisely.”

Under Jackie’s leadership, Juanderful is more than a brand. It’s a movement—rooted in wellness, built on faith, and powered by community. Whether she’s formulating products, speaking on Capitol Hill, or ministering hope, Jackie remains committed to one mission: helping others heal from the inside out.

Because beauty shouldn’t come at the cost of your health. And at Juanderful, we believe you deserve both."